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PPM Attorneys are always on the cutting edge of developments in their field and are regularly approached to comment on current issues.

The Advertising Regulatory Board (“the ARB”) is an independent entity established to regulate advertising in South Africa.  The ARB administers the Code of Advertising Practice which regulates the content of South African advertising.  
What do Kylie Jenner, Selena Gomez, Christiano Ronaldo and Dwayne “The Rock” Johnson all have in common?  
In terms of the standards of advertising, all advertisements must comply with certain criteria as set out by the Advertising Standards of Authority of South Africa’s (ASA) Codes of Advertising.
The Advertising Standards Authority (“ASA”) recently ruled that Duracell’s claim that its batteries “last up to 10 times longer” than ordinary zinc batteries was misleading to consumers and effectively breached Clause 4.2.1 of Section II of the Code. 
The Advertising Standards Authority (“ASA”) has a Code of Advertising Practice (“the Code”).  The Code sets out guidelines and/or principles which must be complied with when advertising. 
The Advertising Regulatory Board (“the ARB”) is an independent entity established to regulate advertising in South Africa.  The ARB administers the Code of Advertising Practice which regulates the content of South African advertising.  
What do Kylie Jenner, Selena Gomez, Christiano Ronaldo and Dwayne “The Rock” Johnson all have in common?  
In terms of the standards of advertising, all advertisements must comply with certain criteria as set out by the Advertising Standards of Authority of South Africa’s (ASA) Codes of Advertising.
The Advertising Standards Authority (“ASA”) recently ruled that Duracell’s claim that its batteries “last up to 10 times longer” than ordinary zinc batteries was misleading to consumers and effectively breached Clause 4.2.1 of Section II of the Code. 
The Advertising Standards Authority (“ASA”) has a Code of Advertising Practice (“the Code”).  The Code sets out guidelines and/or principles which must be complied with when advertising. 
Commercial Law
Yashoda Rajoo

The ARB Code is not ‘Members Only’

The Advertising Regulatory Board (“the ARB”) is an independent entity established to regulate advertising in South Africa.  The ARB administers the Code of Advertising Practice which regulates the content of South African advertising.  

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Imitation is the greatest form of flattery, but we don’t think so in this case.

We are aware of the phishing email that has been circulated to many people. Although we are not the firm mentioned in the phishing email you may have received, we’ve received several calls because of the similarity to our firm name so, unless you’d like to have a chat about other technology law matters, please don’t call us as we won’t be able to help. 

We know the firm in the phishing email is a genuine law firm, based in Cape Town, and we’ve alerted them to what is likely an impersonation scam.

If you’d like to learn more about phishing, click on the following link (we promise this is a legitimate link ) to watch this entertaining video we did eight years ago.